VIETNAM

Salescode deploys its complete AI-native route-to-market platform in Vietnam, covering every layer from brand to distributor to retailer in one integrated system. CPG and FMCG companies operating from Hanoi in the North to Ho Chi Minh City in the South have access to the full product suite:

AI Native SFA: Six AI agents generate hyper-personalised targets, tasks, coaching, and outlet opportunities for every sales rep on every store visit. Trained on 28+ KPIs across 375+ scenarios, the platform guides every field rep to the next best action and guarantees a 5% to 18% sales uplift per store, with a 110% refund clause if the target is not met.

AI Native SFA for Rural: Purpose-built for Vietnam's long, multi-region geography and last-mile distribution routes, extending the same AI-driven execution and guaranteed uplift to provincial and rural territories where conventional SFA platforms lose coverage.

AI Native DMS: The world's first AI-powered distributor management system. AI/ML-based primary and secondary order prediction, load-out recommendations, credit scorecards, and recovery alerts eliminate the inefficiencies of traditional DMS, with modern UI/UX that removes the need for a DMS operator altogether.

AI Native eB2B: The only full-service SaaS platform that guarantees a 3% to 5% sales uplift for retailers and wholesalers. The AI/ML engine drives focus product distribution, higher average order value, and daily sales-loss recovery, with search, text, and voice ordering across Zalo, WhatsApp Business, PWA, and app.

AI Native Image Recognition (IR): On-device shelf intelligence for modern trade and general trade, tracking share of shelf, planogram compliance, and outlet execution in real time with task outcomes in 3 seconds and enterprise deployment in under 48 hours versus 1.5 to 2 months with legacy IR.

AI Coach: Delivers hyper-personalised coaching for every store and every call, with 24x7 guidance, pitch evaluation, skill-gap identification, and mock calls, upgrading every rep to top-1% performance.

SCAI the AI Sales Agent: The world's first AI sales agent that talks like a human, makes and receives sales calls, takes orders from retailers, enrols them in promotions, and delivers 24x7 expert assistance across Zalo, WhatsApp Business, SFA, DMS, and eB2B apps.

All products run with a native Vietnamese language experience and are 100% compliant with Vietnam's VAT (GTGT) regulations, e-invoice mandate, and reporting guidelines.

Yes. Salescode is 100% compliant with Vietnam's VAT (GTGT) regulations, e-invoice (hóa đơn điện tử) mandate, and reporting guidelines set by the Ministry of Finance and the General Department of Taxation. Every invoice raised through the field sales, distributor management, or eB2B ordering workflow follows the required electronic format and reporting structure, so your Vietnam operations stay fully audit-ready without additional manual intervention or a separate compliance layer.
Vietnam's e-invoice mandate applies across the entire sales and distribution chain, from brand invoicing through to distributor billing and retailer transactions, and non-compliance carries meaningful financial risk for CPG and FMCG businesses operating at scale. Compliance is built directly into the Salescode platform rather than handled externally, which means it holds consistently as your business scales across provinces, distributor tiers, and sales channels without putting extra burden on your finance or IT teams. For companies running high-volume field operations across Vietnam's geographically diverse North, Central, and South regions, this is a significant operational advantage built in from day one.

Yes. Salescode operates a dedicated Vietnam Market support centre with 25+ team members working in the same time zone as your Vietnamese teams. Of all five Salescode global presence markets, Vietnam has the most specifically dedicated support setup, with a centre focused exclusively on the Vietnamese market rather than a broader regional desk. Field reps, supervisors, and head office leadership get help during their own working hours, in their own language, without waiting for overnight responses from a distant support desk.
The platform supports Vietnamese and English, so both local field teams and regional head office users work seamlessly in their preferred language while management sees one consolidated reporting view. Salescode has also conducted direct, on-the-ground store visits and market research across Vietnam, building firsthand understanding of how Vietnamese FMCG distribution works at the outlet level, from modern trade supermarkets and convenience stores in Hanoi and Ho Chi Minh City to the tạp hóa neighbourhood grocery stores and wet markets that define general trade across the provinces. This on-the-ground knowledge shapes how the platform is configured and deployed for Vietnamese CPG teams.

Yes. Salescode is purpose-built for the full Vietnamese retail mix, and every product in the platform is designed to work across both channels without compromise. Vietnam's FMCG general trade is anchored by millions of tạp hóa neighbourhood grocery stores and wet markets (chợ) spread across 63 provinces from Lang Son in the North to Ca Mau in the South, contributing the dominant share of daily CPG volume for most categories. Salescode's AI Native SFA provides hyper-personalised store-level tasks for every visit, tuned to the specific KPIs and outlet potential of each tạp hóa, wet market stall, or traditional retailer, so no visit is generic and every rep knows exactly what to do at each stop.
For modern trade, which is growing rapidly in Vietnam's urban centres, AI Native Image Recognition tracks share of shelf, planogram compliance, and on-shelf availability in real time, giving brand teams actionable visibility that manual audits cannot deliver at scale. For general trade and tạp hóa, SCAI the AI Sales Agent enables retailers to place orders, respond to queries, and engage with the brand directly through Zalo and WhatsApp Business, 24 hours a day, without needing a formal app or onboarding process.
CPG companies lose 5% to 18% of revenue annually due to sales and RTM inefficiencies. Vietnam's North-to-South geography, multi-province distribution routes, and high rep attrition compound this challenge significantly. Salescode recovers that loss by covering outlets that reps miss due to absenteeism (8% to 10% daily) and vacant positions (5% to 8%), with AI Native SFA for Rural extending AI-driven coverage into provincial and last-mile territories. Head office sees a single consolidated view across every channel, region, and outlet type in Vietnam.

Salescode connects to the channels Vietnamese retailers and trade partners already use every day. The AI Native eB2B platform supports retailer ordering across app, mobile web (PWA), Zalo, and WhatsApp Business, all fully synced with the platform in real time. Retailers can search, browse, and place orders using text, voice, or search commands in Vietnamese or English, making the experience as simple as a conversation with no formal app download or training required.
Zalo is the defining channel for this market. Developed in Vietnam and used by over 70 million Vietnamese daily, Zalo is far more embedded in everyday business and personal communication in Vietnam than any international messaging platform. Salescode's native Zalo integration means that tạp hóa store owners, wet market traders, and neighbourhood retailers can reorder stock, check promotions, and receive product updates directly inside the app they already rely on for daily communication, with no separate account or login needed. WhatsApp Business adds a complementary channel for retailers and distributors operating across international supply chains or preference for the global platform. SCAI the AI Sales Agent takes and manages inbound and outbound sales interactions across both Zalo and WhatsApp Business, 24 hours a day, 7 days a week. SCAI can enrol retailers in promotions, respond to stock queries, confirm delivery timelines, and recover order gaps left by absent or vacant sales reps, with advanced multi-step guardrails that eliminate hallucinations and escalate sensitive queries to a human when needed.